THE HANGAR

Industry Event

The Challenge

10 STAR was tasked with creating an invite-only trade event that had a unique location, a unique theme, and combined synergy with technology.  

The Solution

Planning took 3 months and over the 3 day build as we transformed a hangar at the Boundary Bay Airport into a 28,000 square foot high tech VIP industry terminal.  While the vast majority of attendees were transported by bus, a select few arrived via our “Peer Influencer Plane”.  We chartered a private plane from Vancouver International Airport carrying 30 of the top industry influencers in the city.  Upon arrival at the hangar, all guests were checked in by our arrivals team.  Each attendees’ name was displayed on an LED video wall complete with their arrival time, “flight number and gate number”, and a digital voice announcement was made over the hangar’s public address system.  Brand ambassadors were on-site educating guests on our client’s new products, the hangar was decked out with multiple bars and viewing platforms, and guests were entertained by an abundance of live entertainment throughout the evening. 

The Outcome

The client was extremely impressed with the production as over 1200 industry staff from around Vancouver were treated to a remarkable trade product education experience.