Level Up

Level Up

Tasked with an exclusive launch, we heightened brand awareness and loyalty among Toronto’s entertainment leaders. Our industrial venue, immersive experiences, plus a very special performance by international superstar Swae Lee, set the tone for an unforgettable event while forging strong connections. 

The
Challenge

We were trusted to produce an exclusive and intimate, invite-only event to launch a brand-new client product, increase brand awareness, as well as brand loyalty to Toronto’s most influential entertainment professionals.

The
Solution

Our industrial event space, decked out with premium branded elements, set the stage for a unique experience. We showcased the product’s new features through dynamic materials, immersive visuals, and lively entertainment, creating memorable connections with attendees. The outdoor zone, featuring L.E.D. lights and a swing container, fostered socializing, while the VIP cocktail bar served exclusive drinks. Guests explored the mirrored L.E.D. educational tunnel for immersion, engaging with brand ambassadors for interactive experiences. Grammy-nominated artist Swae Lee’s electrifying performance stole the show.

The
Result

The client couldn’t have been happier! In the heart of Toronto, over 1200 industry leaders experienced an unforgettable night, captivated by top-notch product insights, exceptional brand touch points and spectacular entertainment.